tCPA may not be going away (yet), but it should: Why it’s time to embrace value-based bidding
If you’ve followed along with the news recently, Google has confirmed that […]
Category: News
Level-up your PPC forecasting with free modeling tools for Excel
Have you ever found yourself in the room with an executive — […]
Why entity search is necessary for SEO success
“The problem is never about content; the problem is always about discovery,” […]
Google tests favicons in text ads
Google has confirmed that the company is running a small experiment that […]
The latest jobs in search marketing
Every week, we feature fresh job listings for search marketers, so make […]
Neeva seeks to expand user base with free subscriptions
Neeva, the ad-free, private search engine co-founded by former SVP of Google […]
Google updates product structured data for car review snippets
Google has added a note to the product structured data help documentation […]
Google adds new robots tag indexifembedded
Google has a new robots tag for when you use embedded content […]
Google Ads issue impacted some Discover and Performance Max campaigns between Jan. 18-21
A technical issue impacted serving of ads on YouTube inventory between January […]
How AI can automate SEO tasks at scale
Artificial intelligence, machine learning and neural networks are major buzzwords in the […]